Until recently, brands spent a lot of time waiting, Like a fisherman on a lazy summer afternoon, they focused on creating the perfect bait. They updated store displays or added content to their websites and waited for customers to appear. They relied on advertising to drive traffic they hoped would convert into sales....
Published: Aug 27, 2021
Over the last year retailers have faced unprecedented challenges. The need to rapidly adapt to shifting consumer trends has never been more evident. For retailers that get it right, there is a huge opportunity to emerge from the Covid-19 crisis in better shape than ever.
This Econsultancy/Adobe report is based on...
Published: Mar 03, 2021
Webinars are one of the most powerful tools available to marketers today. They give marketers the ability to directly connect with audiences, drive insights into prospective behavior and provide the underlying data that helps fuel a system of engagement.
But what are the key elements that go into creating a...
Published: Jun 29, 2021
Over the last year retailers have faced unprecedented challenges. The need to rapidly adapt to shifting consumer trends has never been more evident. For retailers that get it right, there is a huge opportunity to emerge from the Covid-19 crisis in better shape than ever.
This Econsultancy/Adobe report is based on...
Published: Mar 03, 2021
Until recently, brands spent a lot of time waiting, Like a fisherman on a lazy summer afternoon, they focused on creating the perfect bait. They updated store displays or added content to their websites and waited for customers to appear. They relied on advertising to drive traffic they hoped would convert into sales....
Published: Aug 27, 2021
With the PSD2 and GDPR coming into play in 2018, the financial industry in particular will experience major changes.
Although these two regulations are seen as threats to traditional institutions, they can, in fact, set the stage for innovation and technology to work together on delivering customer-centricity. In...
Published: May 15, 2018
AI and other analytics technologies are driving incredible innovations and advancements that are making it possible to do things with data that business leaders only dreamed of a short time ago.
It’s been 10 years since Adobe acquired Omniture and entered the analytics arena. Since then, the industry has seen...
Published: Dec 14, 2020
In our 35-criteria evaluation of sales force automation (SFA) providers, we identified the 10 most significant ones — bpm'online, CRMNEXT, Infor, Microsoft, NetSuite, Oracle, Pegasystems, Salesforce, SAP, and SugarCRM — and researched, analyzed, and scored them.
This report shows how each provider...
Published: Apr 04, 2018
Over the last year retailers have faced unprecedented challenges. The need to rapidly adapt to shifting consumer trends has never been more evident. For retailers that get it right, there is a huge opportunity to emerge from the Covid-19 crisis in better shape than ever.
This Econsultancy/Adobe report is based on...
Published: Mar 03, 2021
Marketing leaders will find a host of new vendors in this year's Magic Quadrant for multichannel campaign management. Vendors are focused on integrating machine learning, personalization and ad tech capabilities into big data foundations for deeper customer engagement.
Download now to learn more!
Published: Oct 30, 2017
Find out how e-signatures can drive efficient digital workflows across an organization, improving the effectiveness of HR, sales, and legal teams. Adobe Sign integration with the entire Microsoft 365 platform gives users additional performance-boosting capabilities.
Published: May 07, 2021
The year 2020 finds the world living through a pandemic. With some exceptions, like the heroic responders, many people are sheltering in place. One of the key ways they can connect with others is through technology. If, as a brand, you need to be convinced that personalised experiences matter, this experience should persuade...
Published: Nov 05, 2020
During the coronavirus pandemic, the financial services sector became something of an additional emergency service, helping customers manage their money during deeply worrying and uncertain times.
While the periods of lockdown were challenging, they also opened up new opportunities for the sector. More hybrid working...
Published: Feb 10, 2021
Discover how your business can be transformed using one of the most valuable resources already at your disposal - data.
This eBook by Microsoft explains how, cost effectively and with minimal disruption, you can enhance efficiency and productivity while growing your organisation effectively.
...
Published: May 24, 2016
