Let’s face it. We’re all facing burnout right now. The same old marketing routines are sapping your energy and no longer delivering results. Your audience isn’t responding to your content and you’re losing the drive to keep on creating.
So, what can we do to fight digital fatigue, lift spirits...
Published: Mar 22, 2021
Amplitude worked with Wiley Books to put together an easy-to-understand resource on using product analytics to build better product experiences for your customers.
This book explains how product analytics shapes some of the most successful products from brands like IBM, HubSpot, NBC, NerdWallet, and more. Download...
Published: Mar 19, 2021
2020 was a year where digital experiences, from a production and consumption perspective, were thrust into the limelight. While the trend towards the digitization of the buyer’s journey had already been started, the global pandemic accelerated this trend in ways that no one could have imagined.
Overnight, marketers...
Published: Mar 22, 2021
With the arrival of the new decade came the ultimate catalyst of the digital era. But how are leaders transforming to a digital-first approach to ensure long-term growth?
Inside this new report from Harvard Business Review Analytics Services, you’ll find original research and real-world stories that help unpack...
Published: Mar 19, 2021
B2B marketers have shifted the way they do business as digital channels become the default approach. According to a McKinsey report, 59% are saying their sales and marketing organizations are performing well given global circumstances, keeping up with this shift.
But marketers today cannot rest easy. They still face...
Published: Feb 17, 2021
We are living in Age of the Consumer, as defined by analyst firm Forrester Research, with consumers having unprecedented access to information on products, services, and pricing as well as reviews—with the ability to shop anywhere, anytime. Every retailer, to a greater or lesser extent, has had to embrace digital,...
Published: May 19, 2014
Today’s fiscal realities are leaving few good choices for federal, state and municipal entities. Budgets have never been tighter, spending cuts are inevitable and many reductions will come in the areas of personnel and training. However, public sector employers need to consider the talent impacts of these cuts in light...
Published: Jun 07, 2011
Since 1996 businesses have been using pay-per-click advertising (PPC) to drive targeted traffic to their website. With their monopoly position, the majority of this money has gone to Google. Over time, the way that PPC works has become steadily more sophisticated, and more expensive. What was once a cheap way of generating...
Published: Mar 10, 2014
Branche-experts voorspellen dat succesvolle ondernemingen binnenkort alle transacties 100% digitaal verwerken. De grootste uitdaging is om op de juiste manier te digitaliseren. De meeste bedrijven zullen dit stapsgewijs moeten doen.
Todays GeneralCounsel.com adviseert organisaties zich te richten op...
Published: Nov 01, 2019
LoyaltyOne knows the importance of culture and alignment. With over 20 years of experience building and managing loyalty programs and solutions for a global portfolio of clients, LoyaltyOne echoes its focus on client success with an equal emphasis on employee success. The strong culture of success at LoyaltyOne led to...
Published: Jun 02, 2015
Want your team to get more done without working more hours and spending a lot more money?
Cloud and mobile technologies can help everyone work better, on their own and with the team, wherever they work. Everyone wins when they work smarter, not harder.
Download this eBook to learn:
What cloud and...
Published: May 11, 2016
re your employees truly connected to—and engaged with— your business? In a perfect world, every employee is committed to your organization’s goals, is ready to go above and beyond in daily activities, and actively collaborates with other team members. Yet when it comes to employee engagement, there’s a big gap between perfect...
Published: Aug 15, 2013
On-premise solutions are taking a backseat to software as a service, or SaaS, options. According to predictions from Gartner, spending on cloud-based Human Capital Management (HCM) investments will exceed that of on-premise solutions by 20171. If you haven’t made the switch yet, you’ll probably be weighing...
Published: May 01, 2012
We asked analysts and industry leaders what customer engagement trends they thought were key for 2017 and beyond.
From cutting-edge technologies such as IoT and bots to a new spin on old ideas, hot topics boil down to five key trends that will define the customer experience going forward.
In this ebook, learn:...
Published: Jul 26, 2017