

Marketers today have access to a variety of technology solutions that can be used to create a great customer experience. From interactive content hubs to dynamic personalisation and account-based marketing solutions, we have more tools at our fingertips today than would have been fathomable less than a decade ago.
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Published: May 12, 2020


Dark Social, explores the impact of this growing phenomenon, and looks at how companies can interact with consumers appropriately and effectively in a world where consumers
increasingly like to communicate in private.
This research, produced by Econsultancy in partnership with IBM Watson Marketing, is based...
Published: Apr 23, 2018


A glimpse into where DAM is heading… and why you need to jump on board
What we already know
The case for Digital Asset Management has always been clear. Marketing organizations need to store, organize and retrieve rich digital media, ensuring a consistent experience across the customer journey....
Published: Sep 16, 2019


Though they made little more than a splash of curiosity in 2011 when Google announced its Google™ Chromebook™ plans, Chromebooks are now gaining marketplace momentum amongst some users with basic computing needs.
Published: Aug 03, 2015


Headsets are an indispensable tool for contact centers and other voice-intensive applications. When it comes to connecting a headset to a phone or ACD terminal, users have two fundamental choices: a direct connect headset or a headset with the addition of an amplifier. This decision has implications on performance, particularly...
Published: Feb 01, 2012


What keeps marketing teams from reaching for the stars and succeeding? Common culprits include a lack of time, resources, IT support and management buy-in.
This tip sheet will help you map out a plan to get started on the most important programs for your business and move through the process to achieve your...
Published: Apr 23, 2018


Every business has one thing in common: the desire to achieve higher revenue and faster growth. But many companies struggle to align their people, processes, and technology to achieve these goals.
This Definitive Guide to Marketing Automation is designed to answer any and all questions you have about the topic. It...
Published: Mar 10, 2020


In an increasingly competitive and volatile marketplace, business is catching on to a new formula for success: Results and customer satisfaction are driven by having a highly engaged workforce. According to the Hay Group, companies with the most engaged employees report revenue growth at a rate two-and-a-half times greater...
Published: Oct 03, 2014


Founded in Boulder, Colorado in 1988, Gaiam offers information, products and services for individuals and businesses interested in natural health, ecological lifestyles, personal growth and sustainable commerce. Gaiam has products in stores worldwide and is growing a strong e-commerce sales channel with categories including:...
Published: Jan 11, 2011


Remote-Arbeit ist mittlerweile in vielen Unternehmenfester Bestandteil des Geschäftsalltags.
Ziel dieses Forschungsprojekts war es, die oben genannten Fragen genauer zu untersuchen und einzuordnen. Die Umfrage wurde im Frühjahr 2020 durchgeführt. Da dieser Zeitpunkt in vielen europäischen...
Published: Sep 17, 2020


Discover the Game-Changing Benefits of CPQ. What exactly is CPQ software? And how does it translate to fast wins and increased profits? Get your complimentary copy of CPQ For Dummies; PROS 2nd Special Edition, to learn how B2B execs are empowering their sales teams to win the sale on the first quote.
You’ll...
Published: Apr 28, 2020


Save time and get better results with this powerful, easy-to-use recruitment system that lets you publish vacancies online and manage your complete recruitment process with ease.
Published: Nov 08, 2014


What is dynamic case management? Who is using it and how can it help you prepare for the future of work?
The nature of work is changing from task-based to knowledge-driven, and now our supporting processes must change too. Get a better understanding of dynamic case management as a practice, and how it can help your...
Published: Feb 17, 2020


The ecosystem for delivering and consuming TV shows, movies, and other news and entertainment content is changing rapidly, creating new opportunities for marketers and advertisers. As Internetready television sets become the norm and set-top boxes continue to proliferate, consumers have more choices than ever for live...
Published: Sep 04, 2014