Today’s digital fluent customers have high expectations and are the least loyal of all groups. Great CX is the key to retaining digital-fluent customers who leave the moment their expectations aren’t met. Our concise guide to omnichannel will allow you to evaluate whether your system drives the seamless omnichannel...
Published: Sep 27, 2021
You know Sitecore as a leading web content and customer experience management solution, but did you know that Sitecore brings unique advantages for organizations that rely upon Microsoft .NET and other Microsoft technologies?
Digital media has enabled financial services organizations to increase their engagement with customers and move toward providing a more compelling customer experience. According to a global survey by Ernst and Young,¹ 86% of consumers now use online banking, with 60% accessing their banking data via a mobile device....
Loqate have surveyed over 3,000 global consumers and 300 retail executives to bring you their latest insight report: Fixing Failed Deliveries.
In this report you will find out about the true cost of faulty fulfilment and discover the simple steps that will help you to boost operational efficiency, enhance customer...
Published: Dec 20, 2021
If you are on the hunt for a Digital Asset Management (DAM) solution, you have probably already done your research regarding vendor selection. Moreover, you are probably at the stage where you have realised that all vendors offer different features geared towards meeting different requirements.
This comparison guide...
A renewed, and long overdue, focus on retention is finally here. Companies are finding success through acquiring the right audiences, understanding those audiences, meeting their needs, and developing engaging experiences. This guide will discuss 7 key retention strategies, 10 winning retention campaigns, how to predict...
Published: Dec 14, 2021
Amazon, Ebay, Alibaba … be they large or small, general or specialised, the economic position of marketplaces is always secure. Marketplaces are very effective for online retailers: their large amounts of traffic can give great visibility to your products, and therefore increase sales dramatically.
But...
Digital marketing is a field that’s constantly evolving and Sitecore is at the forefront of the evolution. One of the ways we keep our fingers on the pulse of global marketing trends is periodically sponsoring independent research into digital marketing trends. This report presents key findings and trends based on...
The seriousness of life during the pandemic has taken its toll. Tired of the mundane and familiar, people are more carefree, high-spirited and joyful as they seek re-connection, escape from boredom and positivity in the new year.
The 2022 Creative Trends report combines consumer insights with extensive research on...
Published: Feb 25, 2022
The seriousness of life during the pandemic has taken its toll. Tired of the mundane and familiar, people are more carefree, high-spirited and joyful as they seek re-connection, escape from boredom and positivity in the new year.
The 2022 Creative Trends report combines consumer insights with extensive research on...
Published: Feb 25, 2022
Facebook isn’t new, and neither is the idea that every business needs a Facebook presence.
However, a lot has changed since Facebook first entered the marketing scene. Today, the world’s largest social network can do things many of us would never have dreamed of 10 years ago: host 360-degree videos,...
Published: Oct 14, 2021
UTMs are brief snippets of tracking code that are appended to the end of URLs. They divulge a range of key data points that, when aggregated, provide endlessly valuable insights about how users interact down the funnel and across your channels.
UTMs assign traffic data across five dimensions, providing the digital...
Published: No Date
Record global automotive sales are expected in 2017 after sales accelerated towards the end of 2016. Thanks to economic recovery, competitive finance options and rising earnings, sales have been boosted and we are seeing a rise in customer confidence.
Social media has had a huge, game-changing effect on the automotive...
The marketplace environment is very varied, and lets all types of retailers to sell in a particular zone to a particular audience. There are B2B, B2C and C2C marketplaces, where people exchange physical goods, intangible goods, and services. With so many different marketplaces, it is important to distinguish between generalist...
