With sales of mobile devices surpassing PCs, it’s easy to see why both consumers and producers of mobile media are flocking to it. Smartphones capture consumers’ undivided attention while enabling them to work in “microtime” – grabbing small slices of productivity as they use these devices...
Published: May 12, 2014
Copenhagen, Denmarkbased Sitecore offers a suite that includes a WCM backbone integrated with marketing software, analytics, and social media integration, and even a commerce server. One benefit of a suite approach is a more consistent user experience and integrated toolkits such as workflow, testing, and analytics. Sitecore...
Published: Feb 04, 2015
It’s hardly a secret that marketing executives of all types are using more data. Data is more powerful than ever, driving decision-making and informing strategy. Increased reliance on data has upended traditional marketing approaches and added greater layers of accuracy, targeting, analytics and measurability to...
Published: May 10, 2019
Introducing IBM Watson Supply Chain Business Network
Supply Chain Business Network correlates related documents so business users can quickly find related supply chain transactions, and pinpoint issues without involving IT... and natural language search and conversation allows them to get the answers they need fast,...
Published: Aug 22, 2018
You know Sitecore as a leading web content and customer experience management solution, but did you know that Sitecore brings unique advantages for organizations that rely upon Microsoft .NET and other Microsoft technologies?
Published: Jul 05, 2014
Take a moment and hark back to the time you’ve had the best ideas of your professional life. Where were you at the time? Taking a walk? Having a discussion with your friend over a pint of beer? Or, better still – in the shower?
The notion that you’re most productive at your job in the office is becoming...
Published: May 11, 2016
Web Content Management Is The Backbone Of Digital Experiences Web content management (WCM) began life as a simple dynamic web page hosting product, but it has grown over almost two decades to become a multifaceted toolkit for building, managing, delivering, and optimizing digital experiences, the bedrock of your business...
Published: Feb 04, 2015
We are living in Age of the Consumer, as defined by analyst firm Forrester Research, with consumers having unprecedented access to information on products, services, and pricing as well as reviews—with the ability to shop anywhere, anytime. Every retailer, to a greater or lesser extent, has had to embrace digital,...
Published: May 19, 2014
Building a foundation of people and processes is an essential step toward experience optimization success.
Download this guide which covers the best practices of some of the most successful and well-run optimization teams including:
How to choose the best optimization platform for your organization...
Published: May 10, 2016
Nearly all consumers are familiar with—and often prefer—online shopping. Seventy percent of US Internet users made at least one online purchase during the second quarter of 2011,1 and Forrester projects that US e-retail sales will grow by 10% each year, reaching $279 billion by 2015.2 As online sales grow,...
Published: Aug 04, 2013
How can analytics help drive sales performance?
This guide will help you establish the power of using sales analytics in your business, and how you can apply the correct strategy and tools to utilise it.
Over several chapters you will learn:
Sales Analytics best practices
What KPIs you need to keep...
Published: Jan 11, 2016
White paper // Five success factors for CMS Your customers and prospects expect a lot from your website. Is the content relevant? Is the presentation fresh? Is the experience personalized? Very few companies could answer “yes” to all three of those questions. That’s because online marketing has become...
Published: Jan 08, 2014
While there’s no magic bullet when it comes to the success of your online store, top-performing retailers do have something in common: a growing focus on Experience Optimization.
Retailers use Experience Optimization to gather data about shoppers and then use that information to serve up...
Published: May 11, 2016
Sitecore CMS is an extensive Web Content Management (WCM) platform. It offers reduced IT expenditures, a streamlined content lifecycle, and a return of content control to the subject matter experts. The newest incarnation of Sitecore CMS version 6.0 is a mature product that incorporates standard social media components...
Published: May 08, 2012