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A/B Tasty

Die lange Liste der Testideen zur Website Optimierung

Erfolgreiche Testideen mit konkreten Ergebnissen unserer Kunden aus den verschiedensten Industriezweigen: Automobilbranche, Beauty, Mode, Lebensmittelbranche & Food Services, Heimdekoration, Tourismus & Freizeitindustrie. AB Tasty ist fest der Überzeugung, dass Ihr ROI (Return on Investment)...

Published: Nov 08, 2019
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Microsoft

The Ultimate Guide to Flexible Working

Take a moment and hark back to the time you’ve had the best ideas of your professional life. Where were you at the time? Taking a walk? Having a discussion with your friend over a pint of beer? Or, better still – in the shower? The notion that you’re most productive at your job in the office is becoming...

Published: May 11, 2016
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Microsoft

The Sales Analytics Guide

How can analytics help drive sales performance? This guide will help you establish the power of using sales analytics in your business, and how you can apply the correct strategy and tools to utilise it. Over several chapters you will learn: Sales Analytics best practices What KPIs you need to keep...

Published: Jan 11, 2016
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Sitecore

Five Ways to Demonstrate Clear ROI (and Impress Your CMO) The Digital Marketer’s Perspective

If your CEO tells you that you’re focusing on the wrong metrics, you’re not alone. In a 2011 survey of CEOs by The Fournaise Group, 73 percent of respondents said that marketers lack business credibility because they fail to quantify the success of their campaigns.

Published: May 19, 2014
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DocuSign

8 Digitale Best Practices Voor Salesprofessionals

Hoe kunt u sales digitaliseren?  Branche-experts voorspellen dat succesvolle ondernemingen binnenkort alle transacties 100% digitaal verwerken. Salesteams die digitale technologie gebruiken, sluiten sneller deals, verbeteren de klantervaring en profiteren van een duidelijk concurrentievoordeel.  Salesprofessionals...

Published: Nov 04, 2019
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SugarCRM

SugarCRM Expands Ecosystem; Omnichannel Capabilities

SugarCRM has leveraged IBM and other strategic partnerships to broaden its omnichannel appeal to enterprises, making Sugar a strong alternative to Salesforce.com, Microsoft, Oracle and SAP. Download this report to learn how SugarCRM's four-pillar strategy enables businesses to create extraordinary customer experiences....

Published: Jan 28, 2016
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IBM

The Evolution of IBM's Transparent Supply Chain

Many organizations face questions relative to the strategies they should put in place to thrive in a customer- centric economy and an environment where deep infrastructural changes are being driven by disruptive technologies and the rapid emergence of digital commerce channels.   Faced with these forces,...

Published: Aug 22, 2018
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Sap

Integrate Global Operations Across Subsidiaries and Other Business Partners A Cohesive Subsidiary Strategy with SAP® Software

Managing subsidiaries – not to mention suppliers and other partners – is a complex undertaking. With SAP® software, you can empower them all to function independently yet still coordinate operations enterprise-wide. Designed to fit each entity’s needs, SAP software is preconfigured to support best...

Published: Oct 19, 2013
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Lengow

The Marketers Guide to International Marketplaces

The marketplace environment is very varied, and lets all types of retailers to sell in a particular zone to a particular audience. There are B2B, B2C and C2C marketplaces, where people exchange physical goods, intangible goods, and services. With so many different marketplaces, it is important to distinguish between generalist...

Published: Oct 15, 2016
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StoryStream

Choosing The Best UGC Management Tool For Retail

User Generated Content (UGC) is not just another marketing buzz phrase, honest. It’s a very powerful strategy for your marketing team and all you need to do  is add content created by engaged customers (such as product reviews, videos and photos) into your marketing campaigns.  UGC has been proven...

Published: Oct 03, 2017
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Sitecore

Emerging trends in digital marketing 2014 A research study into the attitudes and behaviour of marketers across Australia and New Zealand

Although marketing spend is, indeed, shifting from traditional to digital channels, we still know very little about the biggest challenges and wins when it comes to digital marketing technologies. Sitecore’s annual Emerging Trends in Digital Marketing report aims to uncover these issues, and more. Together with First...

Published: May 14, 2014
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Microsoft

The CIO, Customer Experience and The New CRM

Business technology leaders have unique opportunities and significant challenges in the new era of the customer. Chief Information Officers, Chief Digital Officers or Chief Marketing Officers are increasingly investing time and resources in delivering enhanced customer experience, and CRM will be a core platform in...

Published: Mar 10, 2016
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Lengow

Succeed on Market Places Internationally

Amazon, Ebay, Alibaba … be they large or small, general or specialised, the economic position of marketplaces is always secure. Marketplaces are very effective for online retailers: their large amounts of traffic can give great visibility to your products, and therefore increase sales dramatically. But...

Published: Dec 14, 2016
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Sitecore

Uncovering the realities of today’s digital marketing landscape

Digital marketing is a field that’s constantly evolving and Sitecore is at the forefront of the evolution. One of the ways we keep our fingers on the pulse of global marketing trends is periodically sponsoring independent research into digital marketing trends. This report presents key findings and trends based on...

Published: Jul 17, 2014
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