Amplitude worked with Wiley Books to put together an easy-to-understand resource on using product analytics to build better product experiences for your customers.
This book explains how product analytics shapes some of the most successful products from brands like IBM, HubSpot, NBC, NerdWallet, and more. Download...
Published: Mar 19, 2021
Bigger. Better. Faster. Stronger. That’s the premise of Industry 4.0, where new technologies make connections between physical and digital worlds possible. But manufacturing and industrial professionals miss a crucial element of the 4.0 equation: dynamic digital experiences that provide bigger, better and faster...
Published: Mar 02, 2021
With the arrival of the new decade came the ultimate catalyst of the digital era. But how are leaders transforming to a digital-first approach to ensure long-term growth?
Inside this new report from Harvard Business Review Analytics Services, you’ll find original research and real-world stories that help unpack...
Published: Mar 19, 2021
As marketers, we can be a picky bunch. In an effort to put our best foot forward, we often use brand guidelines, tone-of-voice documents and documented approval processes. We check and double check our work, asking for everyone to go over a fine-tuned piece of copy.
In an age where a print ad, a brochure or a quarterly...
Published: Oct 23, 2020
Sales organizations are undergoing a paradigm shift, driven by digital transformation, to deliver meaningful customer engagement.
Organizations are advancing beyond agent productivity and capitalizing on technology’s ability to deliver key insights and predictive analytics that can unlock revenue growth. ...
Published: Nov 28, 2016
Your clients live in a world of ever-increasing competitive pressure. It’s a world of rapid change – in the economy, in regulations, and in technology. You add value by helping your clients overcome these challenges – but it’s difficult to help them if your ability to manage engagements and projects...
Published: Sep 01, 2013
No matter how much data you have about your customers, you can only understand what they need and expect by turning that data into a single, actionable 360-degree view.
Unlock the context and insight in your customer data with “Power Superior Customer Experience with an Intelligent Data Catalog.” This...
Published: Sep 16, 2020
As customer service and the customer experience become key differentiators for brands and organizations across all industries around the world, it has never been more important to know as much as you can about these expectations, perceptions, preferences and trends so that your organization can not only move forward, but...
Published: Nov 23, 2016
Less is more. It’s such a simple phrase, and yet it holds so much truth.
In the business world, we’ve all experienced how things improve if we focus on fewer things at a time. It makes us better marketers and sales people — more focused, effective, and more empathetic toward those we are selling...
Published: Aug 24, 2020
There is no time better to be a developer. With the cloud, you can compose solutions that were never possible before. You can release new features to millions of users within minutes. You can push the boundaries of current technological limitations in days. Developers can turn ideas from the ground up...
Published: Jun 07, 2016
Effectively integrate mobility into your manufacturing operations so you can: Monitor performance and margins anywhere, anytime. Receive alerts and critical exceptions from any location. Facilitate collaboration among employees to improve decision making. Give employees access to critical information wherever they work....
Published: Jun 05, 2014
It's no secret: content creators are finding it impossible to keep up with the demand for unique experiences among the explosion of devices, channels, and markets. On average, enterprises manage 268 customer-facing websites and mobile apps*, but amid this complex digital ecosystem, there has been no easy...
Published: May 04, 2016
Organizations around the world spend countless hours and thousands of dollars attracting, evaluating and hiring the right talent. After recruitment is over and an offer has been extended, a critical problem emerges for many HR departments- they have not implemented a comprehensive onboarding program to adequately acclimate...
Published: May 24, 2010
Manufacturing and industrial professionals are rushing to get their Industry 4.0 strategies up and running. But in the blitz, it’s easy to overlook some elements of 4.0, like having a digital engagement strategy for partners, customers and distributors in place. What’s a busy professional to do?
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Published: Mar 02, 2021