The first generation content management system (CMS) essentially supported your website as a digital brochure. As digital technology started to become a bit more interesting, the second generation CMS added functionality to keep pace with video, interactive multimedia and, eventually, the social media revolution, along...
Published: Jan 14, 2016
The maker movement is the term used to describe the growing number of companies that are making products, from food to fashion, homewares and gifts/accessories, using specialist kit and requiring dedicated space and support.
This brief report, looks at the key requirements of what is a sector...
Published: May 11, 2016
Access the right documents faster and edit on the move. Collaborate securely, free up time for customer development with automated contract management.
For Sales, Box sells itself.
Published: Apr 03, 2017
In today’s market, customers control the buying journey – a trend that has accelerated with the increased sophistication of mobile devices. Customers decide where to research, how to buy and when to purchase, and have higher expectations than ever.
Learn how you can better connect relevant data, personalise...
Published: Apr 23, 2018
Delivering relevant, timely, personalised customer experiences is no longer just a competitive advantage – it's expected. But many marketers struggle to make the leap to sophisticated, scalable, and effective strategy that reaches specifically targeted customers.
"A Marketer’s Guide to Customer...
Published: Sep 16, 2020
Professional services firms need a flexible IT infrastructure that supports best practices, but without the costs and management challenges of on-premise software. Now they can take advantage of partner managed cloud: subscription-based solutions that run on a private cloud hosted by certified, trusted SAP partners. This...
Published: Dec 08, 2013
The top driver for change in supply chains is the need to retain customers yet the least important element of a supply chain is the quality of service, according to a 2016 IDC Manufacturing Insights supply chain survey. Looking at priorities through 2017, reducing costs and eliminating waste was the top priority and customer-centricity...
Published: Aug 22, 2018
The cross-border ecommerce market is experiencing significant growth – by 2025 it is predicted to reach $250 to $350 billion, with Europe accounting for 25% of this figure. In that time, 83% of European online consumers will make purchases from another European country.
Looking beyond their borders is a necessary...
Published: Apr 26, 2016
Manufacturing and industrial professionals are rushing to get their Industry 4.0 strategies up and running. But in the blitz, it’s easy to overlook some elements of 4.0, like having a digital engagement strategy for partners, customers and distributors in place. What’s a busy professional to do?
...
Published: Mar 02, 2021
What keeps marketing teams from reaching for the stars and succeeding? Common culprits include a lack of time, resources, IT support and management buy-in.
This tip sheet will help you map out a plan to get started on the most important programs for your business and move through the process to achieve your...
Published: Apr 23, 2018
Amazon, Ebay, Alibaba … be they large or small, general or specialised, the economic position of marketplaces is always secure. Marketplaces are very effective for online retailers: their large amounts of traffic can give great visibility to your products, and therefore increase sales dramatically.
But...
Published: Dec 14, 2016
Marketing leaders will find a host of new vendors in this year's Magic Quadrant for multichannel campaign management. Vendors are focused on integrating machine learning, personalization and ad tech capabilities into big data foundations for deeper customer engagement.
Download now to learn more!
Published: Oct 30, 2017
Bigger. Better. Faster. Stronger. That’s the premise of Industry 4.0, where new technologies make connections between physical and digital worlds possible. But manufacturing and industrial professionals miss a crucial element of the 4.0 equation: dynamic digital experiences that provide bigger, better and faster...
Published: Mar 02, 2021
In the early days, HR processes at NOW: Pensions were managed manually, but this soon became impractical as staff numbers grew. Keeping employees personal data up-to-date and managing annual leave for a growing number of staff was becoming a particularly onerous task. As the sole person managing day-to-day HR processes...
Published: Jul 07, 2015
