With an average conversion rate at just 2.2%1, and an industry-average “acceptable” bounce rate of between 20% and 35%, approximately 97.8% of the visitors to any given website are leaving unsatisfied – some immediately, others after a moment or two. Are these all the “results” that the $25.8...
Published: Aug 30, 2014
Health savings accounts (HSAs) have been around since 2003, but they continue to cause confusion in the human resources (HR) departments of employers that participate in the program. Account holders must be able to meet several eligibility criteria, and further complications can arise when an employee already has an open...
Published: Jan 11, 2013
Did you know that B2B marketing organizations are now spending up to 25% of their budget on the development, delivery and promotion of content to drive business?
Unfortunately, according to a Forbes study, 50% of B2B executives view this content as ineffective and regard their inability to create enough effective...
Published: Nov 11, 2015
Effectively integrate mobility into your manufacturing operations so you can: Monitor performance and margins anywhere, anytime. Receive alerts and critical exceptions from any location. Facilitate collaboration among employees to improve decision making. Give employees access to critical information wherever they work....
Published: Jun 05, 2014
The Future of Business is Artificial Intelligence Artificial intelligence (AI), also known as cognitive technology, is increasingly being adopted by leading businesses –and one of the initial trending areas of application is in supply chain.
Like other significant technological innovations of the past...
Published: Aug 22, 2018
The first generation content management system (CMS) essentially supported your website as a digital brochure. As digital technology started to become a bit more interesting, the second generation CMS added functionality to keep pace with video, interactive multimedia and, eventually, the social media revolution, along...
Published: Jan 14, 2016
User Generated Content (UGC) is not just another marketing buzz phrase, honest. It’s a very powerful strategy for your marketing team and all you need to do is add content created by engaged customers (such as product reviews, videos and photos) into your marketing campaigns.
UGC has been proven...
Published: Oct 03, 2017
Impacts of the American Taxpayer Relief Act on Payroll, Copyright ®, All Rights Reserved. 1 Impacts of the American Taxpayer Relief Act on Payroll If Americans were hoping for an end to political theater after the end of the 2012 elections, they certainly got an unpleasant surprise as the country edged closer and closer...
Published: Jan 03, 2013
New game, new rules. It did not happen overnight, but it happened. Commoditization and global competition have put the squeeze on nearly every industry. To make matters worse, financial markets have become more demanding than in decades past. Everyone is looking for sustainable growth, but few have found the secret formula...
Published: Jun 08, 2013
Entdecken Sie 10 Schlüsseltrends, die das Marketing im Jahr 2017 prägen werden und erfahren Sie mehr über Ideen zur Stärkung von Kundenbeziehungen, einem stärkeren Markenwert und zur Verbesserung strategischen Wachstums. Zu den behandelten Themen gehören:
Kognitive Einblicke revolutionieren...
Published: Jan 18, 2017
The threshold issue to address in determining whether ERISA, which stands for the Employee Retirement Security Income Act of 1974, 29 U.S.C. §§ 1001, et seq., governs employee benefit plans or claims is to determine whether or not a “plan” exists within the meaning of the ERISA statute. It has been...
Published: Apr 12, 2015
Stage fright is a biggie. And it even has its own name: Glassophobia. But the term “public speaking” no longer refers to just talking in front of a physical audience. It can also mean presenting to a virtual audience through online events, meetings, conferences.
In this short paper,...
Published: Sep 01, 2016
Whether a business has only three employees or a staff of 300, if even one of them is manipulative, productivity suffers. Dealing with problems as soon as they become apparent is the best solution because ignoring them will not make them go away. It is important to learn to recognize manipulative behavior and stop it before...
Published: Apr 01, 2012
Some of the major and key challenges that have arisen today are that the majority of retailers lack experience in implementing a distributed order management (DOM) system, resulting in challenges around design, scope, implementation time scales and costs. These can cause unplanned compromises in the final implementation....
Published: Aug 22, 2018