When personalization isn’t paying off and data doesn’t help you make sound decisions, it’s time to renew your focus.
This ebook offers you the guidance you need to truly connect with your customers and give them the experiences they’re looking for.
Discover how to win trust,...
Published: Apr 29, 2021
You need an end-to-end view of your content lifecycle to meet customer expectations and deliver personalized content experiences.
And to help you persuade your business’ key stakeholders, this guide is designed to give you:
A clear overview of the challenges that Sitecore Content Hub ™...
Published: Apr 29, 2021
Having a work management solution isn’t about bolting another tool onto your tech stack. It’s about building the right foundation to allow your teams to work efficiently and effectively. An ideal work management application connects every facet of work—so there's greater visibility across the work...
Published: May 12, 2021
Customers’ expectations have never been higher. We all expect more, especially online. We want experiences that are personalized and relevant, across every digital touchpoint.
Whilst more than one third of marketing leaders and C-level executives say that digital experience personalization is a competitive advantage...
Published: Apr 29, 2021
Adobe recently commissioned Forrester Consulting to conduct a Total Economic Impact (TEI) study to help customers understand the economic impact of implementing Adobe Sign. Forrester interviewed and surveyed Adobe customers and found that they achieved a 420% return on investment with Adobe Sign.
This study focuses...
Published: May 07, 2021
Brands that offer outstanding digital experiences attract and retain more customers. But it’s difficult to know where you are, and how to improve.
That’s why we created this ebook: so you can find out if your brand’s content strategy is mature enough to meet your organization’s needs –...
Published: Apr 29, 2021
Your marketing department struggles with analog processes, siloed teams, and burned-out employees because your processes and technology fail to support this modern way of working. What you need is a connected, holistic strategy for marketing work across the digital enterprise. This requires platforms that exist solely...
Published: May 12, 2021
PerimeterX was named a leader in The Forrester New Wave™: Bot Management, Q1 2020. According to the report, PerimeterX “leads the pack with robust machine learning and attack response capabilities” and includes a customer quote stating that PerimeterX Bot Defender “was extremely easy to deploy in...
Published: May 06, 2021
Digital marketing — and its importance in driving revenue — has rarely been more crucial for organisations of all stripes. But simply having a bigger role to play in an organisation’s success isn’t enough. To cement its spot at the table, marketing must not only generate leads for sales, but actively...
Published: Apr 21, 2021
Even as B2B marketing has shifted from predominantly analog to predominantly digital in the past decade, targets and efforts have typically remained focused on acquiring new leads for new customer sales, rather than lifting the total volume and value of all closed sales.
But while marketers have always looked...
Published: Apr 21, 2021
If your content strategy isn’t as successful as you want it to be, you might benefit from a change of approach.
Success won’t come simply from producing more content. You’ve got to focus on the quality, not the quantity. Our infographic explains why:
Great content that connects has...
Published: Apr 29, 2021
This guide details a number of techniques and essential steps that your brand should use to leverage owned, earned and paid media to get your content in front of the audiences you want to attract.
The guide will take you through the steps and processes necessary to create an effective, scalable strategy while highlighting...
Published: Sep 13, 2016
Some of the major and key challenges that have arisen today are that the majority of retailers lack experience in implementing a distributed order management (DOM) system, resulting in challenges around design, scope, implementation time scales and costs. These can cause unplanned compromises in the final implementation....
Published: Aug 22, 2018
Ihre potenziellen und bestehenden Kunden werden jeden Tag mit hunderten von Marketing-Nachrichten bombardiert. Um für Ihren Anteil an Aufmerksamkeit zu kämpfen erfordert es eine beinah magische Kombination aus sorgfältigem Zuhören, einer intelligenten Segmentierung des Publikums und einer zeitgerechten...
Published: Jan 18, 2017
