

Your customer data is a strategic asset that can drive competitive advantage. When you fuel customer engagement initiatives with trusted, governed, and relevant customer data, you create a 360-degree view of your customers. And with that, you can better target customers with precision.
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Published: Sep 16, 2020


In the face of sustained market volatility, increasing regulatory compliance, growing pressure on margins, and managers demanding instantaneous financial insight at any time, from anywhere, finance organizations must have best practices in place to excel.
Published: Sep 13, 2013


Field service management teams want to keep costs down, while improving their customer service relationships.
This can be hard for organisations in any industry—often, reducing costs hurts customer relationships—but IoT provides a way for field service organisations to achieve this goal.
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Published: Jan 12, 2018


It’s no secret that there are a lot of brands still struggling to make content marketing work for them. Despite all the ideas, all of the online advice guides and all of the talks at various conferences, content marketers still face huge challenges in making sure their content is seen, their brand is noticed and...
Published: Nov 16, 2016


This document is intended to address most frequently asked questions concerning AIX® 5.3, AIX 6.1 and AIX 7.1 performance on Power Systems, and provide best practice guidelines formost commonly seen performance issues.
Published: Dec 04, 2012


A badly run webinar is like a badly run meeting — a waste of everyone’s time. So we’re taking a stand against poor production, dull delivery and coma-inducing content that can give this great format a bad name.
It probably won’t come as a complete shock, but we recommend Citrix GoToWebinar...
Published: Sep 01, 2016


5 ways a high-quality eCommerce platform can drive ROI.
You’ll need to carefully define your customer experience. Test it with prospective customers. Choose a new eCommerce platform or expand your existing one. It definitely takes time and money. But the rewards can be great.
When you’re shopping...
Published: Feb 19, 2020


The marketplace environment is very varied, and lets all types of retailers to sell in a particular zone to a particular audience.
There are B2B, B2C and C2C marketplaces, where people exchange physical goods, intangible goods, and services. With so many different marketplaces, it is important to distinguish...
Published: Sep 15, 2016


A culture of integrity must be intentionally shaped. A strong compliance program, built on an organization’s values and principles, is the bedrock for creating a culture that is focused on outstanding quality and business outcomes.
Published: Dec 05, 2014


Today’s procurement professionals are bombarded with increasingly complex challenges. They need to manage global supply risk and protect profitability – despite volatile pricing in many supply markets – and contribute new innovations to the business. These are just a few examples of the imperatives they...
Published: May 18, 2013


Learn how brands create, optimize, and deliver personalized experiences at scale.
The customer experience is changing. Personalized engagement is now king. And as your business scales up and grows, this begins to present several promising opportunities.
Businesses of all sizes, whether small, mid-size, or large...
Published: Aug 21, 2019


There are four different generations in the workforce today, each with different philosophies and ideals. As of now, we have the Traditionalists, the Baby Boomers, Generation X, and Generation Y (the Millennials) all working together within the same companies. If keeping up with the needs and desires of all didn’t...
Published: May 01, 2013


The year 2020 finds the world living through a pandemic. With some exceptions, like the heroic responders, many people are sheltering in place. One of the key ways they can connect with others is through technology. If, as a brand, you need to be convinced that personalised experiences matter, this experience should persuade...
Published: Nov 05, 2020


Es kann keinen Zweifel daran geben, dass es Marketern daran liegt, neue Plattformen und Technologien zu nutzen, um ihnen dabei zu helfen, ihr Wachstum zu vergrößern.
Um Marketern dabei zu helfen, sich von Prozessen zu trennen, die sie daran hindern, von den Möglichkeiten zu profitieren, die beweglichere...
Published: Jan 18, 2017