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Relay42

How Relay42 helps marketing to remain GDPR compliant

This resource is published by Relay42

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This whitepaper explains how you can use smart centralizing technology to take a proactive approach to GDPR and responsible, compliant marketing: 

  • A clear glossary and explanation of the GDPR guiding principles
  • What these mean in a marketing context and how they can be proactively actioned and addressed
  • An overview of the Relay42 data management solution and how this serves as a flexible command center for centralizing and controlling customer data and consent
  • A fresh approach to using the GDPR as your competitive edge, through some best practices and recommendations.

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Related categories
Marketing Technology, Market Research, Marketing Data, Marketing Campaigns, Cross Channel, Customer Data, Market Research, Marketing Insights, Marketing Metrics, Peer Influence, B2B, Marketing Innovation, Collaboration, Adaptation, Technology, Marketing Technology, Modern Marketing, Segmentation

 

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