What Top-Performing B2B Marketers Do Differently
This resource is published by ON24
Marketers today have access to a variety of technology solutions that can be used to create a great customer experience. From interactive content hubs to dynamic personalisation and account-based marketing solutions, we have more tools at our fingertips today than would have been fathomable less than a decade ago.
To understand the state of B2B marketing and how marketers are creating online experiences, ON24 conducted an online survey of B2B marketing professionals across various roles, industries and organisation sizes.
Within the report, the key differences in responses from the survey are highlighted, providing an insight into the strategies, practices and behaviors aligned with those marketers achieving success in their roles.
Marketing Analytics , Marketing Technology, Marketing Strategy, Customer Analytics , Customer Relationship, Consumer Analytics, Data Mining, Digital Marketing , Online Marketing, Data-Driven Marketing , Targeting, Display Advertising , B2B, Marketing Innovation, Collaboration, Adaptation, Technology , Marketing Technology, Modern Marketing, Segmentation, Marketing Automation, Marketing Automation, Content Marketing, Marketing Strategy, Marketing software, Inbound Marketing, Digital Marketing